We partnered with Coyne PR to produce a commercial promoting the fifth annual Seaside Semper Five 5K Fun Run. The charity fundraiser benefits the Marine Raiders Foundation, a cause that is near and dear to our hearts.
We spent a single day filming on the Seaside Heights Boardwalk and turned around a completed commercial in less than 48 hours! The talent in the video were all Marines currently enlisted or retired. They were real troopers, both literally and figuratively, as they "stormed" the Seaside beach, ran up and down the boardwalk, and kept straight faces while actually having a lot of fun on the kiddie rides. It was a hot day, close to 100 degrees and full sunshine, and we powered through to produce a beautifully shot and edited television commercial and social campaign dedicated to raising money for the Marine Raiders Foundation.
With the help of the video campaign, the number of race participants nearly doubled from the year prior, garnering even more support for the Marine Raider Foundation.
President of Coyne PR
“The video garnered tens-of-thousands of views in just a few days and caused a dramatic spike in race registrations. Numbers for this year’s race were better than all previous years.”