Lancôme Renergie Eye Cream

International cosmetics manufacturer, Lancome, recently introduced a new product to the skincare line - Renergie Eye Cream. The product is multi-faceted and product managers at Lancome felt providing an overview/instructional video would help consumers understand the full value of their new revolutionary skincare product.

Complete with a narrative overview of the product, the video includes closeup instructions for use as well as before/after shots of models with different skin tones. As viewers can see, with skincare products, lighting and proper focusing with a handle on depth perception is key to a successful product video.

With the success of this video, Lancome will be adding more videos to product pages as new products emerge.